Smokin’ Threes - Branding Design

Smokin’ Threes - Branding Design

The inspiration for logo design came from the love for basketball itself.
Brand was created for fellow streetball players, heavily inspired by streetart, pop culture and street culture. Smokin’ Threes collaborates with local artists and small time basketball teams.

Smokin' Threes is a mix of eclecticism and minimalism, united by a passion for basketball. This is why the designs include numerous references to pop culture, aiming to create a sense of brand recognition and connection with the customer.